Question
Project Servico: Being the organization's first project, the scope of the project is to develop a website & application within 6 months and launch it
Project Servico:
Being the organization's first project, the scope of the project is to develop a website & application within 6 months and launch it online under the budget of $1,000,000.
In Canada, there are different types of services ranging from plumbing to fitness training. However, to avail them, people must visit different websites or download different apps. Furthermore, it becomes difficult to compare different service providers due to this fragmentation. To remove this hassle, Servico provides almost all these services at one place to its user on their fingertips. One can easily compare the prices of the providers to make sure that they are not overpaying. Also, it gives many businesses a platform through which they can reach out to new customers and gain more profit.
The aim is to include maximum services under one application by collaborating with service providers of various segments of Canada including -
SECTOR | SERVICES |
Home cleaning and repair | Geyser repair, Electrician, Plumber, Washing machine, Carpenter, TV and fridge repair, Home deep cleaning |
Private services | Tutors and lessons, Baby-sitter, Servant, Physiotherapy, Dietician, Yoga Instructor, Masseuse, Babysitter, Fitness Trainer, Tailor. |
Home design and construction | Interior, Modular kitchen, CCTV camera installation, Painters, Architect. |
Party and event services | Event manager, Make-up artist, Waiters and Bartenders, Photographers. |
Other Services | Packers and movers, Pest control, Laundry. |
2.Strategic Alignment
VISION -
The organization's vision is making the life of citizens of Canada and eventually various Countries by providing an excellent service to its users and clients.
MISSION -
The organization's mission is to bridge the gap between professional/private service providers and their clients by developing an integrated digital platform.
STRATEGIC OBJECTIVES AND ALIGNMENT -
STRATEGIC OBJECTIVES | GOALS | |
SO1. Financial Growth = To exceed $10 million profit in the next 5 years. | 1. | Collaborate with service providers and negotiate the terms of the contract. |
2. | Increase the number of service providers as clients by including professionals from various segments of the industry on the platform. | |
SO2. Organizational Growth = To increase the number of employees to 1000+ in the next 7 years. | 1. | Maintain excellent internal employee functioning and relationship. |
2. | Procure resources (private service providers) to work as an employee of the organization. | |
3. | Increase the customer service team as the company grows in terms of Brand Value. | |
SO3. Market Growth = To enter the Global market in next 10 years. | 1. | develop strong base by keeping the focus on Toronto market initially. |
2. | Capture maximal market share in Canada in the next 5 years. | |
3. | define brand value by providing excellent customer experience to get global recognition. | |
SO4. Customer Experience = To provide best customer experience to its users and clients. | 1. | Develop a user-friendly application. |
2. | Security check of all the service providers to ensure safety of the user. | |
3. | define customer service plan to assist the users with their queries and problems and evaluate & record their experience. |
3.Project Scope
a.Final Deliverable
Facilitating one stop website where customers can explore, compare, and book the services like plumbing, electricians, salon, and many more via website and mobile phone application.
Success Criteria:
- The app has a significant number of downloads, and the website has daily visitors.
- Customers book and avail services from Servico
- Project Timelines are achieved, and the project is completed on time
- Project delivered all items within budget
- Project meets the revenue objectives i.e. The company earns the desired profits - Customer satisfaction is achieved
- Background check of the employees is completed, and desired training is delivered - Project aligns with Information Security Policies.
b.Project Customer(s)
INTERNAL AND EXTERNAL CUSTOMERS -
INTERNAL CUSTOMERS | EXTERNAL CUSTOMERS |
Sponsor | End-users |
Project Team | Service provider organizations |
Product Development team | Private professionals |
Customer service Team | |
Private service providers |
c.Project Decision Criteria
The organization has prioritized the Triple constraints (Time/Cost/Scope) based on proper evaluation and justification to set a decision criterion on which the project's decision will be made -
CONSTRAINTS | JUSTIFICATION | |
1.Time | Since the schedule of the project is 6 months, Time is the top priority on which the decisions will be made. | |
2.Scope | To meet the schedule of the project, it will be important to follow the defined scope, hence Scope is the second criteria on which the project decisions will be made. | |
The scope may vary to achieve the vision of the organization | ||
3.Cost | Since the budget of the project is $`1,000,000, the final cost of the project will be under the budget after all deliverables are met. |
4.Assumptions
- The quality of service provided by the workers will meet the service standards.
- The customers hiring the service professionals will not reach out to the service professionals directly by avoiding UrbanClap.
- The company will meet the supply (service professionals) and demand (users) of the customers.
- Assuming there is no downtime, and the app is working seamlessly without any errors for the users.
- Assuming the service is available on all platforms for the users android/iOS app along with the website.
- Assuming users are aware of the online services provided by urban clap.
- Assuming users trust the security of the service professionals.
- Assuming new product categories will increase the customer base.
- The project team will have all the required resources to complete the project on time.
- The estimated cost of the project will not exceed the budget.
- The scheduled tasks of the project will be completed within the estimated duration.
- The funding of the project is expected to be complete.
- Assuming the security checks of the service professionals are duly performed.
- Assuming the training is completed for the service professionals.
5.Constraints
- Financial: Our project demands to be associated with different companies and individual service providers so that we can provide multiple services under one platform. An ideal case for this project would be that for the companies we are associating with, we should purchase 2% shares of those companies so that we have our say in that company. Moreover, managing Project cost, Team member salaries, cost of advertising, repair costs, etc. also need to be taken care of.
- Resource: Another major constraint that Servico would be facing is "Shared- Resources". When the resources are shared there are chances that the demand and supply graph is not met due to availability of the resource. Without effective resource management, projects may have inferior quality, higher costs, and lengthier timelines.
- Time: Establishing a user-friendly platform, performing Information security audits for securing customers information, collaborating with businesses, bringing individual service providers on board, and much more, are time-consuming activities, therefore completing the project and going live in 6 months is a battle that Servico needs to tackle.
- Technology: Technology is changing rapidly, and it is quite possible that while the project is under development, a new product or service is introduced which may help us in completing the project prior to our timeline or it might increase market competitiveness and lower our products' value.
6.Project Resources (Major Stakeholder(s)
Stakeholder/Title | Role in Project |
Project manager | Ensuring their teams finish the projects on time and within budget. |
Investors | Will be arranging funds and providing finance to run the company. |
Suppliers | They will be providing service to the service seekers affiliating with the company for different services. |
Customers | They will be seeking services from the service provider to fulfil their basic needs. |
Employees | To make the whole system fully functional and cover every aspect to connect the customer to the suppliers. |
Sponsor (Daniel Jacks) | To commit money for the company in exchange of promotional benefits. |
Private service providers | To provide service to the customers whom the company have outsourced. |
7.Budget
Cost Analysis -
- Setup Cost - 90000 $ - App development 80000 $
- Server fees 300 $ pm
(Place to host the application depending on the data size) - Developer accounts 400 $ pa
(fees to release the app on ios & android platform)
- Maintenance & Updates 3000 $ pa
(Basic maintenance to keep the application smooth & updates as per user feedback & usage) - Miscellaneous 1000 $
- Registration Cost in Canada 200 $
- Office Space - $ 80,000 pa
- Rent a space 80,000 $ approx. pa (15 sq ft per person) (Avg cost 30 per sq ft)
- Employee Salaries - $400,000 pa
- Marketing & Advertisements with onboarding service partners - $ 300,000 pa
Final Cost = $870,000
8.Schedule Milestones
(What are the key deliverables of your project and the deadline dates?)
Approval of the Project - Deadline: 09/26/2022
Project should be approved by the project manager to see if the scope statement is feasible in the time given.
Review of the Requirements - Deadline: 10/26/2022
There are several requirements of the project depending on the goal which is capturing the Canadian market in 5 years. These requirements must be provided for the project to be completed.
Approval of the Design - Deadline: 11/4/2022
Design is very important in a project where you provide a service to your end users. The UX/UI design of the application must be appealing for customers to use and for the company to attract more customers.
Establishment of the application - Deadline: 01/31/2023
Most of the things are going to be seen after the app is built. A lot of marketing initiatives and decisions will be taken accordingly. It is one of the most important moments of the project to be able to be successful.
Approval of Final - Deadline: 02/7/2023
By the time the project comes to an end, it must be approved by the superiors to see if it still fits the scope statement, company's values, mission, and vision. After this approval, the project will be ready to
9.Risks
This project I well prepared and ready for every occasion but there might be some risks that can occur. We are prepared for the question of what if the existing service providers decline the offer of the users. The answer to that is, we will not have just one service provider for one specific service but more than one, which will decrease the chance of not being able to find any service providers for the users. This is an application to help to make people more comfortable, requesting a service while they are sitting at their houses. So, by having more than one service provider, customers will be more likely to find whichever service they are looking for.
There is another risk of the possibility of not capturing the maximal Canadian market in 5 years. In that case, we as Servico will be focusing more on the marketing initiatives we will take to capture more of the Canadian market. Using influencers, external partners, and social accounts are some of the examples we have as a solution to that. Since we are a new company that is just testing the market, the initiatives and results we will experience will help us a lot to learn and act. This is more like an opportunity rather than a risk for us.
Finally, there is also an operational risk as there is in every project. There might be some unexpected shift in the roles of the team and that would have a severe impact on the project. As a solution to that, we clarified all of the responsibilities as well as having at least one consultant for each role who would be able to help in that kind of situation. We are ready to make the processes faster if needed
Referring to the above project Charter please answer the below question
Briefly describe the project. Include background information on project objectives, constraints, and benefits, scope and customer ???
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