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Provide a digital story used by an organization or a person that has relevance to your specialty area. Provide a review and critique of


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Provide a digital story used by an organization or a person that has relevance to your specialty area. Provide a review and critique of that digital story. A few areas to touch upon are: is the digital story effective? Who is the intended audience? What techniques do they use to attract the viewer's attention? What do you think the goals were of the creator? How could a story contribute to an organization's social media campaign? If the video option is selected instead of creating a podcast, what would your plan be for creating a video or digital story? Please remember to use sources to support your answers. Words: 250-300

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One example of a digital story in the field of marketing and branding is the Share a Coke campaign by CocaCola In this campaign CocaCola replaced its ... blur-text-image

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