Question
Provide a Summary and Executive Report for a Data Analytics Simulation: Strategic Decision making 1. With the problem initially identified in the simulation, provide an
Provide a Summary and Executive Report for a Data Analytics Simulation: Strategic Decision making
1. With the problem initially identified in the simulation, provide an analysis of the brand based on your results
. In a written analysis/interpretation, discuss how and why you selected the data, identify clear and measurable priorities for selecting the data
. Explain why the priorities were chosen
. Identify the most urgent problems/issues that need to be analyzed using data based on the simulation results
. Based on your simulation results, what needs to be analyzed and measured? How will you measure it?
2. Based on the simulation results, address the following :
. Predict the brand's market demand
. Discuss production decisions in relation to historic production levels, demand, and inventory levels
. Set the channel price
. Discuss specific pricing strategy
. Discuss the implications for profitability
. Discuss how the pricing strategy aligns with customer segments
. What decisions were made in the simulation and why?
. What were the criteria used to determine the market demand and channel price?
. What were the criteria used in the decision for the promotional spending strategy?
. What were the criteria used to optimize market share?
. What were the criteria used to determine product position?
What were the criteria used to determine product features/attributes?
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