1. Provide an example of either a cultural product or global icon (see below for examples). Provide sufficient justification why this person or product fits this label (e.g., describe their global reach or appeal).
   • For example, we discussed the marketing of Coca-cola and McDonald's as cultural products, and BTS and Beyonce as cultural icons. Please identify other examples to share with the class.
2. Discuss the ethics of marketing this is product or icon to indigenous or vulnerable cultures.
   • You can provide a real example of the effect of cultural diffusion, or you can discuss possible effects (if we do not yet know the impact). Be sure to justify or explain your thoughts.
   • You can take on any of the ethical perspectives discussed in the class. There is no right or wrong when it comes to your values. We want to hear your thoughts.