provide an outline for pricing in the marketing mix for Oztents targetted towards the US market must include

How will product price be determined (demand-based or cost-plus, marginal costing or full costing)

Price level compared to competitors (premium, parity or discount) Price variation (geographic margins, discount structure) Margins that will be offered to local partners such as agents, distributors, etc. Penetration pricing, market skimming etc.

Terms of sale (CIF, FOB etc.) Terms of payment (cash in advance, letter of credit, etc.