Publications Drag or select items to place them in their proper containers and select submit. A press kit that outlines the issue and our response and contains our logos and photos for journalists to include in an article A booklet developed for key retailers outlining our response and how to handle inventory of snacks they still have A brochure outlining our response to this issue Video and Audio ? A clip from our CEO placed on our website with an apology Materials Sca Media Relations A news release that could be given to news stations throughout our affected markets RS