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Pure Water Ltd. is expanding its market in the African continent, especially in Nigeria, Kenya, and South Africa. Required: Develop a seasonal sales forecasting model

Pure Water Ltd. is expanding its market in the African continent, especially in Nigeria, Kenya, and South Africa.

Required: Develop a seasonal sales forecasting model using the historical sales data provided. Hint: use multiple regression analysis. Predict the next year's sales and compute standard errors of the forecasts.

Historical Sales Data:

Sales, thousands of liters

Year

Calendar Month

4600

1

1

4650

1

2

4700

1

3

4750

1

4

4800

1

5

4850

1

6

4900

1

7

4950

1

8

5000

1

9

5050

1

10

5100

1

11

5150

1

12

5200

2

13

5250

2

14

5300

2

15

5350

2

16

5400

2

17

5450

2

18

5500

2

19

5550

2

20

5600

2

21

5650

2

22

5700

2

23

5750

2

24

5800

2

25

5850

3

26

5900

3

27

5950

3

28

6000

3

29

6050

3

30

6100

3

31

6150

3

32

6200

3

33

6250

3

34

6300

3

35

6350

3

36

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