Pursuing a strategy of social responsibility and corporate citize shipboosts a company's global sales of branded and private$-$label footwear when a company wins one or more Corporate Responsibility Awards for Exemplary Corporate Citizenship. helps increase a company's global sales volume and global market share of branded footwear whenever the company's annual spending for socially responsible activities is above $$1$million annually.helps increase a company's image rating$/$brand reputation, provided the company spends a meaningful amount on socially responsible activities and such spending is sustained over a multi$-$year periodenhances the power and effectiveness of a company's branded advertising expenditures and expenditures for search engine advertising for a period of one year following a report in the FIR that the company's spending for socially responsible activities for the most recent year was above the industry average. has the effect of boosting the company's EPS, ROE, and stock price whenever the company's spending for socially responsible activities is the highest in the industry.