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Q1: Most companies use financial measures to evaluate their performance. being a managerial accountant you are required to use common financial ratios covering all aspects

Q1: Most companies use financial measures to evaluate their performance. being a managerial accountant you are required to use common financial ratios covering all aspects including market performance to evaluate a Saudi company listed in Saudi stock exchange for 2017s financial statements and explain weakness and strengths points.

Q2. The balanced scorecard relies on nonfinancial measures in addition to financial measures for two reasons. So you are required to apply the balanced scorecard to any Saudi company listed in Saudi stock exchange by developing measures covering the balanced scorecards four dimensions and strategies as well as vision of the company.

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