Q1. Mr. Ronald Hang from K11 ARTUS gave a speech as a Professor For A Day. The description of K11 ARTUS is here:

An ultra-private luxury residence redefining the intimate living space by providing Asias first hybrid artisanal home concept with a range of exclusive hotel services and an inspiring intellectual environment for cultural discovery and exchange.

Answer the following two questions:

1) K11 ARTUS has both short-term and long-term stays. What are the different revenue management strategies for these two segments?

2) As Mr. Ronald Hang indicated, more mainland Chinese tourists would come to Hong Kong after the border is open. What can effective marketing strategies be to attract this group of tourists to stay at K11 ARTUS?