Q1: (Total: 40 points) a) In the last few years Turkey has downgraded from 16h position to 19th position among the largest economies in the world and is expected to be 20 at the end of this year? What is the main reason for this and what should Turkey do to have a sustainable growth? b) What is Marketing Mix? How should Marketing Mix be aligned with Product/Service Positioning? c) What would you advice to a company who is interested to market its products/services in a new country? d) Consider that you are consultant to a Company and they desire to come up with a new product? Please advise them the Marketing Process they should follow. Q2: (Total: 30 points) a) Please advise the top level manager of a company for planning and decision making process of its overall activities? b) Compare advantages and disadvantages of tall (hierarchical) and flat level organizations? Please give examples with type of companies that would benefit to use either one? c) Please explain the organizational goals (What are the functions they are entitled to deal with) of a Human Resources Department in a company. Q3: (Total: 30 points) a) What is accounting? Briefly explain what is the objective to hold accounting data? b) What are the accounting inputs and outputs? What type of official financial reports does an accountant prepare? c) Explain briefly what the accountant reports (as listed in question b) each provide us as information and who uses it and when it may be needed