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Q1) Why is it important for a company to have well-defined steps to strategically manage its innovation development process? Q2) Provide an example of the

Q1) Why is it important for a company to have well-defined steps to strategically manage its innovation development process?

Q2) Provide an example of the benefits of a formal process and some of the pitfalls that may be encountered with an informal process, or no process at all.

Q3) How does a crisis like COVID-19 accelerate existing trends and drive new innovation?

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