Q14) _________ are the four characteristics of firms core competencies, which confers firms competitive advantage. A. Valuable; Rare; Disruptive; Non-substitutable B. Valuable; Rare; Costly-to-imitate; Non-substitutable C. Valuable; Innovative; Non-substitutable; Costly-to-imitate D. Valuable; Costly-to-imitate; Innovative; Competitive

Q15) Which of the following is the condition satisfying the appropriate industry to implement cost-leadership strategy? A. Mature industry B. High fixed cost C. Low switching cost (price sensitivity) D. All of the above

Q16) Walmarts low customer experience (satisfaction) is the good example of potential risk related to _______. A. Competitive strategy B. Cost-leadership strategy C. Differentiation strategy D. Corporate strategy

Q17) External environmental analysis includes ___________. A. General environmental analysis B. Industry environmental analysis C. Competitor environmental analysis D. All of the above