Q15. The following is a description of a customer segment that is targeted by the car brand, MINI Cooper: \"The MlNl Cooper target group is young and affluent, aged between 20-34. They are experimental in outlook, enjoy trying new things and tend to lead a spontaneous and active lifestyle. They look for what's cutting edge, and what's fun and exciting. They like standing out in a crowd and dn'ving a car that people notice. They have a keen sense of style and believe a car's design and features say a lot about them.\" The above description suggests that MINI Cooper has segmented the market using information about consumers'... (Mention ALL correct choices) Geography Demographics .osrsn Psychographics d. Purchase Behavior ANSWER (Mention ALL correct choices; you'll get only partial points if you don't mention ALL correct choices): Explanation (In a few sentences)