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Q2) Galvanted Decorations Ltd. is a family business situated in the heart of the industrial midlands, i.e. at Birmingham. The company distributes ornamental lampposts

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Q2) Galvanted Decorations Ltd. is a family business situated in the heart of the industrial midlands, i.e. at Birmingham. The company distributes ornamental lampposts at agent in London, Newcastle and Manchester. The lampposts are obtained from a manufacturer in Liverpool. The tables below show the annual quantities involved, the distances and transport cost per item per 40 Km traveled. What maximum total transportation cost benefit would Galvanted Decoration Ltd. obtain by relinquishing their Birmingham premises for a warehouse elsewhere, and where should this new warehouse be located? Transportation cost per Product Lampposts from Liverpool Lampposts from London Lampposts from Newcastle Lampposts from Manchester Annual quantity unit per 40 Km 13,000 0.4 7,000 0.8 3,000 0.65 2,400 0.65 Tables of distances (Km) London Manchester Birmingham Liverpool Newcastle London Manchester 306 Birmingham 177 129 Liverpool 322 61 145 Newcastle 475 217 290 241 1

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