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Q.5 Assume you are International Marketing Manager of rapidly growing Fast Food Chain of India. As a part of expansion you are planning to
Q.5 Assume you are International Marketing Manager of rapidly growing Fast Food Chain of India. As a part of expansion you are planning to enter in other countries. (I) select the country in which you will expand the chain. Explain the PESTLE Analysis of the selected country. (II) Which mode of entry will you choose to start the business in selected country? List advantages and disadvantages of the mode selected. (10) (10)
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1 My selected country is japan Japan is a small but articulate country Theyre advanced in telecommunications yet follow a patriarchal family system Over one hundred million residents live in Japan and ...
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