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Q9.9 A SWOT (Strengths, Weaknesses, Opportunities and Threats) evaluation is a useful way to summarise the various investigations and evaluations that have been described in

Q9.9 A SWOT (Strengths, Weaknesses, Opportunities and Threats) evaluation is a useful way to summarise the various investigations and evaluations that have been described in this chapter, as was demonstrated for Kathmandu. Do opportunities and threats arise from factors beyond the control of the firm, or are they the result of poor management? LO4

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