Question $1(10$ points$)$

For all types of generic strategies, a company's success in sustaining its competitive edge depends on

its market and competitive environment, a defensible niche, and homogeneous strategic group.

defining its differences in terms of marketing emphasis, strategic group intracompetition, and the means of maintaining strategy.

having resources and capabilities that rivals have trouble duplicating and for which there are no good substitutes.

defining its differences in terms of product line, production emphasis, location, joint ventures, and strategic alliances.

establishing a central theme for how the company will endeavor to outcompete its rivals and engage complementors with cooperative strategies.