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Question 1 (1 point) Mitsubishi decided to invest $150,000 in promotional discounts to motivate purchases. The usual contribution margin per vehicle is 25%. The ROMI

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Question 1 (1 point) Mitsubishi decided to invest $150,000 in promotional discounts to motivate purchases. The usual contribution margin per vehicle is 25%. The ROMI for this campaign was 60%. What was the incremental revenue? Question 2 (1 point) Audi bought billboard advertising at the Jays' games for $80,000. It is estimated that they sold an additional 50 cars during the campaign and they make $2000 on each car. What is the ROMI for the billboard advertising? A/

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