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Question 1 10 p QtSans brewery cuntly bonts a cutomer base of 1,750 timers that frequent the brewhouse on average twice per month and
Question 1 10 p QtSans brewery cuntly bonts a cutomer base of 1,750 timers that frequent the brewhouse on average twice per month and spend $29 per visit Shannon's cument variable cest of goods sold is 50% of sales. The ouloner tendon rate per month is 0.00%, fed on data colected from its website and an analysis of credit card receipts cut cost of capital for borrowing and investing is about 12% per year, or 1% per month. What is Shannon's approximate CLV for its average customer? Compute your to the near penny Question 2 30 p Q2 Ame that Shannon's decides to move forward with in loyaltyworths propum Estimates for the cost per contamer are $3.4 per month Average customer margins, before subtracting off the cent of the tathewards program, are expected to be $36 pr customer per month with a boost in retention to 82% per month What is the resulting CV if the annual tirest rate for dicounting cash flows mains the same as in Q1 Compute your answer to the nearest d
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