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Question 1 2.5 pts The three prescriptions involved in developing a personal-selling philosophy are to adopt the marketing concept, to assume the role of problem

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Question 1 2.5 pts The three prescriptions involved in developing a personal-selling philosophy are to adopt the marketing concept, to assume the role of problem solver or partner in helping customers make informed and intelligent business decisions, and to: assess risk accurately o learn skills of persuasion value personal selling o overcome objections

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