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Question (1) (6 Points ) Ali , Company prepared the following preliminary budget assuming no advertising expenditures: Selling price..... $10 per unit Unit sales..... 100,000
Question (1) (6 Points ) Ali , Company prepared the following preliminary budget assuming no advertising expenditures: Selling price..... $10 per unit Unit sales..... 100,000 Variable Costs $600,000 Fixed costs $300,000 1- What is the BEP in units and in $ 2- Based on a market study, the company estimated that it could increase the unit selling price by 15% and increase the unit sales volume by 10% if $100,000 were spent on advertising. Assuming that these changes are incorporated in its budget What is the budgeted net operating income
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