Question $1$

Analyze the competitive structure of the taxi market, as it existed in a representative major metropolitan market such as New York prior to the introduction of Uber? Where does economic power in the industry reside?

Question $2$

What are the customer problems that Uber is trying to solve?

Question $3$

How is Uber trying to solve these problems? What is the basis of its strategy?

Question $4$

What is Uber$$s growth strategy?

Question $5$

What are the biggest impediments to Uber$$s growth? How is Uber trying to deal with these?

Question $6$

Is Uber$$s adversarial approach correct?

Question $7$

How has Uber$$s entry, where successful, changed the economics of the local ride for hire market? Who benefits from this?