Question #1: Give an example of a widely-known national/international organization. Using Porters five forces model of industry structure discuss the forces impacting the profitability of the industry in which it operates. Also, describe the competitive strategy into which the organization you choose falls. (Answer parts a through g below):

a. Describe the organization you have chosen to analyze. What business are they in, who are its competitors? Describe the market in which the organization operates. Provide a description of the characteristics of the customers of the chosen business.

b. Describe the rivalry among firms in the chosen organizations industry. Explain why your analysis describes a strong or a weak force

c. Discuss the bargaining power of customers in the industry. Explain why your analysis describes a strong or a weak force.

d. Explain how the threat of substitutions impacts your business. Explain why your analysis describes a strong or a weak force.

e. Discuss the threat of new entrants into the industry and the impact on industry profitability. Explain why your analysis describes a strong or a weak force.

f. Discuss the bargaining power of suppliers in the industry. Explain why your analysis describes a strong or a weak force.

g. Into which quadrant of Figure 2-5 do you see the organization you have chosen operating? Why? Explain.

(Figure 2-5)

\begin{tabular}{|c|c|c|} \hline & Cost & Differentiation \\ \hline Industry-wide & \begin{tabular}{l} Lowest cost \\ across the \\ industry \end{tabular} & \begin{tabular}{l} Better \\ product/service \\ across the \\ industry \end{tabular} \\ \hline Focus & \begin{tabular}{l} Lowest cost \\ within an \\ industry segment \end{tabular} & \begin{tabular}{l} Better \\ product/service \\ within an \\ industry segment \end{tabular} \\ \hline \end{tabular}