Question 1

Martha, an experienced employee at a leading home appliances company, goes out of her way to interact with her customers. She takes extra care in understanding her customers requirements and resolving their issues. She discusses in detail the appliances and their features with each customer and also helps them plan their finances. She keeps in touch with her existing customers and also frequently contacts her potential customers to maintain relations with them. Which of the following types of employees is Martha most likely to be?

A) expendable employee

B) boundary-spanning employee

C) change agent

D)champion

E) lead user

Question 2

Aber Technologies makes investments toward the development and improvement of sophisticated computer systems and software programs that it sells to another company called Chromic Business Solutions Incorporated to create a successful relationship. These programs and systems are specific to the relationship with Chromic Business Solutions Incorporated. Which of the following types of assets is most likely illustrated in this scenario?

A) mutual investments

B) customer portals

C) customer shares

D) in-kind investments

E) win-win trusts