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Question (1) Minden Company introduced a new product last year for which it is trying to find an optimal selling price Marketing studies suggest that

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Question (1) Minden Company introduced a new product last year for which it is trying to find an optimal selling price Marketing studies suggest that the company can increase sales by 5.000 units for each $2 reduction in the selling price The company's present selling price is $93 per unit, and variable expenses are $63 per unit Fixed expenses are 5834 300 per year The present annual sales volume (at the $93 selling price) is 25 100 units Required: 1. What is the present yearly net operating income or loss? 2. What is the present break-even point yn unit sales and in dollar sales? 3. Assuming that the marketing studies are correct what is the maximum annual profit that the company can Earn? At how many units and at what selling price per unit would the company generate this profit? 4. A What would be the break-even point in unitates and in collar sales using the selling pace you determined in (3) above eg the selling price at the level of mas mum profits

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