question 1:

Philippines You're the manager of global opportunities for a U.S. manufacturer that is considering expanding sales into Asia. Your market research has identied the market potential in Malaysia, the Philippines, and Singapore as described in the following table: Success Level Big Mediocre Failure Malaysia Probability 0.3 0.2 0.5 Units 1,300,000 650,000 0 Philippines Probability 0.7 0.1 0.2 Units 1,100,000 352,000 0 Singapore Probability 0.4 0.3 0.3 Units 800,000 480,000 0 The product sells for $30, and each unit has a constant marginal cost of $24. Assume that the (fixed) cost of entering the market (regardless of which market you select) is $360,000. In the following table, enter the expected number of units sold, and the expected profit, from entering each market. Market Expected Number of Units Sold Expected Profit If you were to enter one of the previously described markets, which one would you enter in order to earn the highest expected profit? H] U] H] 0 Philippines 0 Singapore 0 Malaysia