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Question 1 Shoe Shock Innovations manufactures athletic shoe inserts that cushion the foot and reduce the impact of exercise on the joints. The company has

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Question 1 Shoe Shock Innovations manufactures athletic shoe inserts that cushion the foot and reduce the impact of exercise on the joints. The company has two divisions, Sole Inserts and Heel Inserts. A segmented income statement from last month follows Sole Inserts Divisionn Heel Inserts Divisionn Total Shoe Shock Sales revenue $495,600 $2,541,000 $3,036,600 2,014,00D 2,330,000 706,600 470,800 235,800 172,000 $63,800 Less variable expenses 316,000 179,600 121,000 $58,600 Contribution margin Less traceable fixed expenses 527,000 349,800 $177,200 Segment margin Common fixed costs Net operating income Chris Kelly is Shoe Shock's sales manager. Although this statement provides useful information, Chris wants to know how well the company's two distributiorn channels, specialty footwear stores and drug stores, are performing. Marketing data indicates that 20% of sole inserts and 75% of heel inserts are sold through specialty footwear stores. A recent analysis of corporate fixed costs revealed that 50% of all fixed costs are traceable to specialty footwear stores and 45% of all fixed costs to drug stores. Prepare a segment margin income statement for Shoe Shock's two distribution channels. (If the amount is negative then enter with a negative sign preceding the number, e.g. -5,125 or parenthesis, e.g. (S, 125).) Specialty Footwear Stores Drug Stores Total Shoe Shock (a) Prepare a segment margin income statement for Shoe Shock's two distribution channels (If the amount is negative then enter with a negative sign preceding the number, e.g. -5,125 or parenthesis,eg. (S,125).) Specialty Footwear Stores Drug Stores Total Shoe Shock Click if you would like to Show Work for this question: Shom Wrk

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