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Question 10 (5 points) In describing differences between market segments, ___________ refer to variables like demographic characteristics, geographical location and psychographics. Question 10 options: A.
Question 10 (5 points)
In describing differences between market segments, ___________ refer to variables like demographic characteristics, geographical location and psychographics.
Question 10 options:
A. market factors | |
B. usage behaviors | |
C. user characteristics | |
D. target markets |
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