Question 13 3 pts 13. An organization that watches how consumers use their product or engages in activities that include their product is performing: O in-depth interviews a panel discussion O ethnographic research O experiments focus group discussions Question 30 3 pts 30. Which of the following statements about baby boomers is the MOST accurate? O Baby boomers are living longer and want to be sure it is in a big, expensive house Baby boomers are the most educated of any cohort and therefore more proactive in making their needs known O Baby boomers are more personally and financially secure because they livedthrough the Depression and don't want to be without money again Baby boomers are important to marketers because they have children living at home Baby boomers are an important consumer market because of their relatively high wealth and their desire to spend it