QUESTION 13 Using trained researchers ask questions, listen to and record the answers, and then pose additional questions to clarify or expand on a particular issue questionnaires experiments in-depth interviews primary data mining QUESTION 14 Maslow's hierarchy of needs is an interesting concept for psychology, but it has little relevance for marketing True False QUESTION 15 needs and needs that best A key to successful marketing is determining how to meet the correct balance of appeals to the firm's target markets