Question 14 (5 points)

Asking "Who would buy my product?" in a survey is an example of what?

Question 14 options:

Doing research to identify your target market

Market projection

Direct mail

Whining

Question 15 (5 points)

Marketing based on socioeconomic and psychological factors is known as

Question 15 options:

cohort marketing.

demographic marketing.

generational marketing.

pseudo marketing.

Question 16 (5 points)

What is the term for information that comes directly from your potential customers?

Question 16 options:

Hearsay

Secondhand information

Secondary research

Primary research