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QUESTION 18 Which of the following accounts for the most mobile ad spending? O display ads O search engine advertising O video ads O SMS

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QUESTION 18 Which of the following accounts for the most mobile ad spending? O display ads O search engine advertising O video ads O SMS text messages QUESTION 19 Screen diversity means that one ad size, for instance, will not fit all situations, and that branding images will need to be adjusted automatically based on the device the consumer is using. True False

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