Question 2 (15 marks) Ezports Limited ("Ezports") is a Hong Kong incorporated company which is involved in the online game business. Exports is a rapidly growing developer and publisher of mobile online games. Its headquarter locates in Hong Kong, with regional marketing offices in America, Europe, and other Asian countries. Mr. Martin Wong, Ezports' founder and chairperson, holds 60% of the company's issued shares. The remaining shares are held by other 10 key management of the company evenly. Due to Martin's shareholding, he largely dominates the company's decision making. Ezports offers free-to-play mobile online games, most of the games are developed by its own game. development teams. Ezports offers its players to play its mobile online games free of charge. Players are only required to purchase virtual currency to obtain premium in-game items or special game features Players can pay for virtual currency using credit cards and other electronic wallets. Ezports' regional marketing offices handle marketing and promotion activities in different regions. The market competition is keen, Ezports tries hard to attract marketing talents to join its marketing team. The company offers competitive packages, including attractive salaries and bonus. Marketing teams performances are measured by revenues generated in their responsible regions. If they can meet the regional revenue target, additional bonus would be paid Ezports has a very strong game-development team. The team consists of IT experts specialise in graphics, game feature design and programming. The company has invested a significant amount of its resources on research and development (R&D) activities on game development Management acknowledges that the online game industry is competitive, accordingly, it is keen to attract talents with innovative and creative ideas to join the game-development team. Ezports offers competitive packages to its game- development team whose performance is measured with reference to the revenue of each individual game developed Exports is rapidly growing, its management considers an initial public offering in next year to raise additional capital for expansion. In order to achieve this listing plan, aggressive budgets and targets by region and by game have been set. The company also plans to launch 10 new games in next year Management will be awarded a special bonus ir Exports can be successfully listed within next year Question 2 (15 marks) Ezports Limited ("Ezports") is a Hong Kong incorporated company which is involved in the online game business. Exports is a rapidly growing developer and publisher of mobile online games. Its headquarter locates in Hong Kong, with regional marketing offices in America, Europe, and other Asian countries. Mr. Martin Wong, Ezports' founder and chairperson, holds 60% of the company's issued shares. The remaining shares are held by other 10 key management of the company evenly. Due to Martin's shareholding, he largely dominates the company's decision making. Ezports offers free-to-play mobile online games, most of the games are developed by its own game. development teams. Ezports offers its players to play its mobile online games free of charge. Players are only required to purchase virtual currency to obtain premium in-game items or special game features Players can pay for virtual currency using credit cards and other electronic wallets. Ezports' regional marketing offices handle marketing and promotion activities in different regions. The market competition is keen, Ezports tries hard to attract marketing talents to join its marketing team. The company offers competitive packages, including attractive salaries and bonus. Marketing teams performances are measured by revenues generated in their responsible regions. If they can meet the regional revenue target, additional bonus would be paid Ezports has a very strong game-development team. The team consists of IT experts specialise in graphics, game feature design and programming. The company has invested a significant amount of its resources on research and development (R&D) activities on game development Management acknowledges that the online game industry is competitive, accordingly, it is keen to attract talents with innovative and creative ideas to join the game-development team. Ezports offers competitive packages to its game- development team whose performance is measured with reference to the revenue of each individual game developed Exports is rapidly growing, its management considers an initial public offering in next year to raise additional capital for expansion. In order to achieve this listing plan, aggressive budgets and targets by region and by game have been set. The company also plans to launch 10 new games in next year Management will be awarded a special bonus ir Exports can be successfully listed within next year
