Question 2: Fresh and Organic is a local shop and they advertise in the local newspapers that they sell vegetables that are fresh from their own farm and that all produce sold is 100% organic. The shop is very popular among the customers who love healthy eating even though they pay higher prices for any item they buy from Fresh and Organic. However, a disgruntled employee of the shop informed the Australian Competition and Consumer Commission (ACCC) that many products sold at the shop are neither fresh nor organic as claimed. Upon an investigation by the ACCC, it is revealed that in fact almost 30% of the fruits are frozen for some time before they are sold. They also find that chemical fertilisers are used for certain types of vegetables and they also use pesticides occasionally as well. Required: Identify and explain the most relevant provision of Australian Consumer Law that the ACCC can rely on to take an action against the shop. Discuss at least one case briefly that may be relevant. (15 marks)