Question
Question 2. Read Stop the Surge: Wendy's Flips Its Price Strategy By Veronica Horton Mar 26, 2024 https://econeveryday.com/stop-the-surge-wendys-flips-its-price-strategy/ https://econeveryday.com/why-wendys-might-take-a-bigger-bite-of-your-burger-budget/ NPR:https://www.npr.org/2024/02/28/1234412431/wendys-dynamic-surge-pricing CNN:https://www.cnn.com/2024/02/28/business/wendys-dynamic-pricing-surge-explained/index.html; 1. Discuss the concept
Question 2. Read "Stop the Surge: Wendy's Flips Its Price Strategy" By Veronica Horton Mar 26, 2024
https://econeveryday.com/stop-the-surge-wendys-flips-its-price-strategy/
https://econeveryday.com/why-wendys-might-take-a-bigger-bite-of-your-burger-budget/
NPR:https://www.npr.org/2024/02/28/1234412431/wendys-dynamic-surge-pricing
CNN:https://www.cnn.com/2024/02/28/business/wendys-dynamic-pricing-surge-explained/index.html;
1. Discuss the concept of surge pricing in the fast-food industry using peak load pricing graphs. What would the ability to surge price suggest about a company's market power?
2. Why might surge pricing be easier for ride share companies than for fast food companies?
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