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Question 21 (3 points) Listen A firm is planning a Super Bowl ad campaign with 2 ads, one in the 1st half and one in
Question 21 (3 points) Listen A firm is planning a Super Bowl ad campaign with 2 ads, one in the 1st half and one in the 2nd half. The projected program rating is 42. Research shows that 30% of game-watching households stop watching after the first half and that 30% of game- watching households start during the second half. What is the projected reach of the campaign? Round your answer to the nearest whole number. Your Answer: Answer Question 22 (3 points) Listen How did you get that answer? Please show your work. I want to see your calculations; you do not need to answer with words
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