Question $3$

$4$ pts

Which of the following statements about a print ad is false?

An ad should always contain the signature or name of the advertiser and the advertiser's logo $($if it has one$).$

Every ad should contain a promise to readers.

The final part of an ad should contain a call to action, such as "Send for a Free Brochure."

Twice as many people will read an ad's body copy as will read the ad's headline.