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Question 3 5 2 pts True or False. In non - durable goods, personal sales are often a critical part of the promotional strategy. True
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True or False. In nondurable goods, personal sales are often a critical part of the promotional strategy.
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Fundamentals of corporate finance
Authors: Robert Parrino, David S. Kidwell, Thomas W. Bates
2nd Edition
978-0470933268, 470933267, 470876441, 978-0470876442
