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Question 3 , ( 9 marks ) Pikachu Corp currently competes in a duopoly. The market price is $ 1 1 0 , and Pikachu's
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Pikachu Corp currently competes in a duopoly. The market price is $ and Pikachu's annual
profit is $ mil. If Pikachu were the only firm in the market, Pikachu could charge the monopoly
price of $ per unit and earn $mil annually for the indefinite future. By charging $ per
unit for one year, Pikachu could drive her rival out of the market and maintain a monopoly position
indefinitely, but this strategy will result in a $ mil loss since the marginal cost is $ per unit.
a Name the pricing strategy that the Pikachu's manager is considering. Describe the main
feature of this strategy. What is the condition for this strategy to be successful?
b Assume the interest rate is percent, should this pricing strategy to be adopted? Explain.
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