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Question 3 Explain the Traditional (i.e. Return on Quality) and Contemporary (i.e. Total Quality Management) views on optimal product quality. What are the implications

Question 3 Explain the Traditional (i.e. Return on Quality) and Contemporary (i.e. Total Quality Management) views on optimal product quality. What are the implications of these two views for companies? Use examples to illustrate your answer where appropriate. TOTAL 34 MARKS

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