Question
Question 3 Product customization refers to enabling customers to personalize a product according to their needs and preferences. Add-ons, exclusive functionalities, templates, and flexibility with
Question 3
Product customization refers to enabling customers to personalize a product according to their needs and preferences. Add-ons, exclusive functionalities, templates, and flexibility with product design all count as different forms of personalization.
Give THREE (3) examples or case study how to deliver product customization.
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Retailing Management
Authors: Michael Levy, Barton A Weitz
8th Edition
0073530026, 9780073530024
