Question 31 A sustainable competitive advantage is an improvement over the competition that is easily copied O can be maintained for a long period of time is indefensible is developted by the marketing department is developed by marketing AND sales Question 33 According to the 4E macro strategy framework for creating and delivering sustainable competitive advantage, supplier product cost and how products are delivered to minimize handling cost is an example of _Excellence Product Operational Customer Locational Employee Question 40 A tariff is an example of the uncontrollable variable _ in the Marketing Manager's Framework price product socio-cultural government disasters