Question 31

NEKP Inc sells two versions of its product standard and deluxe The standard model has a 15 percent profit margin and the deluxe model has a 17 percent profit margin The standard model has a 30 percent contribution margin and the deluxe has a 23 percent contribution margin If other factors are equal which product should NEKP emphasize to its customers? The standard model The deluxe model Selling either results In the same additional income for the company. Not enough information is given. Hartley Inc has Product with a selling price per unit of $250 the unit variable cost is $150, and the total monthly fixed costs are $750,000. How much is Hartley's contribution margin ratio? 40%