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Question 32 2 pts if your company decided to utilize a pull strategy. Its primary objective would be to: stimulatie retailers to stock each product

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Question 32 2 pts if your company decided to utilize a pull strategy. Its primary objective would be to: stimulatie retailers to stock each product offered by a particular manufacturer stimulate consumers to seek out products at their local retailers o pull the distribution network together to minimize costs and maximise prots offer restes and discounts to retailers and wholesalers Question 33 2 pts Distribution is a critical area of marketing management and an essential component of a firm's marketing mix. The specific structure of the channels of distribution is to a large extent, dependent upon three key variables - The nature of the product --The firm's intended target market - The level of market coverage required. Some key questions to ask in finalizing these three areas include What type of form utility is required Where does so to purchase the product? What is the nature of the VMS Whois competition O . DOLL F7 F FS PESCI FO FB 12 FU F10 F11 We Q $ A + * % 5 & 7 6 8 0 R T Y

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