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Question 3.2 {Part Bl Joe Evans, the Manager of McDonell Fast Food Company, is interested in developing a strategic performance management system that can help

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Question 3.2 {Part Bl Joe Evans, the Manager of McDonell Fast Food Company, is interested in developing a strategic performance management system that can help him evaluate the relative performance of each product line and provide signals of likely future performance issues. He is interested to know whether a balanced scorecard may be the way to proceed

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