QUESTION 3B

Based on the following information, develop a SPACE Matrix for NETFLIX Company. Interpret your findings. (25 MARKS)

Financial Position
Debt ratio	6
liquidity	7
Current ratio	7
EPS	5
ROA	3
Stability Position
Competitive pressure	-4
Price comparison	-3
Product demand	-4
Technological changes	-2
Risk involved in business	-3
Competitive Position
Cash flow	-1
Social networking market share	-2
Professional networking market share	-5
Product variety	-4
Use of technology	-6
Industry Position
Growth potential	7
Ease of entry into market	5
Profit potential	4
Alternative products	6
Cyber security concerns	5