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Question 4 0 Which of the following is true of the international strategy? Manufacturing and marketing are typically located in the headquarters location. Product development
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Which of the following is true of the international strategy?
Manufacturing and marketing are typically located in the headquarters location.
Product development tends to be highly decentralized.
Extensive production customization is common.
The strategy is not viable in the long term.
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General Aviation Marketing And Management
Authors: C. Daniel Prather
3rd Edition
9781575243016
