Question 4

Please read the following instructions:

Please write your answer in the form of report for these two theoretical questions. Your Report should have the proper structure: Introduction, Main Body and Conclusion. Your discussion for each question should be around 600-650 words. There is no right or wrong answer for these two theoretical questions. The academic reference is required for both questions.

Note: If you fail to follow the above instructions, the penalty will apply.

Please answer the following questions:

a) Many academic scholars believed that The balanced scorecard (BSC) is the best strategic planning and management system because it takes non-financial measures into consideration.

Required:

Critically discuss the above statement with reference to academic literature. In your discussion, you should also refer to Kaplan and Norton BSC model (1992) below.

(13 Marks)

b)

Investment appraisal techniques primarily meant to appraise the performance of a new project. Some managers believed that Net Present Value (NPV) is better than other techniques because it can be used in complicated and mid-period cash flow.

Required:

Critically discuss the above statement with reference to academic literature. In your discussion, you should refer to the other investment appraisal techniques you learned in this module.

(12 Marks)

TOTAL: 25 Marks

END OF QUESTION 4