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QUESTION 4 Two characteristics of a successful Brand are: O A. It has a well recognized logo and the brand creates an association O B.
QUESTION 4Two characteristics of a successful Brand are: O A. It has a well recognized logo and the brand creates an association O B. Customers know what it is and are more willing to pay a high price for it O C. It has a short, but well known history and most people can afford the price O D. It is distinctive and has a complex logo QUESTION 5 A pro of franchising is: A. it is easy to do O B. collect royalty fees C. can't be sued D.it is guaranteed
Two characteristics of a successful Brand are:
O A. It has a well recognized logo and the brand creates an association
O B. Customers know what it is and are more willing to pay a high price for it
O C. It has a short, but well known history and most people can afford the price
O D. It is distinctive and has a complex logo
QUESTION 5
A pro of franchising is:
A. it is easy to do
O B. collect royalty fees
C. can't be sued
D.it is guaranteed
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Managerial Accounting
Authors: Ray Garrison, Eric Noreen, Peter Brewer
16th edition
978-1259307416
